Techletor: Using Stripe as Part of Your Affiliate Marketing Strategy

Thursday, December 14, 2023

Using Stripe as Part of Your Affiliate Marketing Strategy


Although affiliate marketing can be a very effective marketing tool, you can't really analyze your affiliate marketing data until you have customers. These buyers must use a payment method of some kind, which is precisely why Stripe is such a useful piece of software. This payment method is a fantastic option for a lot of people who want to start an affiliate marketing business.

What you should know about Stripe, affiliate marketing, and how Refersion connects the two is provided here.

What Is Stripe?

A payment processor is called Stripe. You generally don't think about the payment method you use while you're creating a business. You won't usually start worrying about how you're going to pay for that portion until you come to the stage when you're actually setting up how customers will pay for their stuff. Business owners frequently encounter this issue, which Stripe hopes to permanently resolve by developing the only payment processor you'll ever require.

The Stripe system supports over 135 different currencies and payment methods, and processes over 250 million API requests every day. Additionally, it can process a variety of different payment needs, including purchases for online-exclusive products, purchases for real products you’ll need to ship, purchases for subscription services, and even purchases for peer-to-peer transactions. People from around the world love Stripe, and its simplicity and power are both great reasons to use it. If you need a payment processor for your website, Stripe is a great choice.

The Importance of Affiliate Marketing for Your Company

Affiliate marketing is itself extremely important. The marketing tactic drives about 15% of all revenue from digital marketing channels in the United States and Canada. It is by far one of the most beneficial digital advertising techniques. Plus, if you choose the right brand affiliates, your affiliate marketing techniques can pay off long after their affiliate link is no longer actively impacting your sales.

The goal behind affiliate marketing is all about brand identity and brand awareness. The idea is that through affiliate marketing, people will get a better idea of your brand. They’ll start seeing you as being connected with your affiliates, and if they like your affiliates, that means they’ll like you.

For some businesses, it’s also not about making immediate conversions, either. It’s about planting a seed in a potential customer’s head, so that in a few months, when they’re ready to buy something from your industry, you’ll be the first company that pops into their head.

Connecting Stripe and Affiliate Marketing

Remember that if you’re going to be doing affiliate marketing, you also have to be doing affiliate tracking. Your affiliates expect you to pay for their services, as they’ve done advertising for you, and you certainly can’t expect that they’ll do this for you for free. This is exactly why affiliate tracking software can be so important.

If you use Refersion to track your affiliate marketing, you can take advantage of the company’s partnership with Stripe to do so. You’ll just need to embed a few code snippets throughout the process, including on your website and on the completed transactions pages. As soon as someone clicks through and places an order with Stripe, you’ll be able to get all the affiliate information you need from them.


The process of using Refersion to track your affiliate marketing is largely connected to processing subscriptions through the Stripe program. On the Refersion website, the company will walk you step-by-step through adding the code snippets necessary to your Stripe purchase pages. Additionally, if you want to “try before you buy” so you can start seeing how Refersion might track your affiliates and what information they might be able to show you, there’s a 14-day free trial. Sign up today to start learning at no cost.

An extraordinarily potent payment processor is Stripe. Every day, millions of individuals utilize it in the US and throughout the world to set up more complicated operations like subscriptions, which can include both upfront and short-term free periods, as well as general in-person and online payments.

Whatever you plan to use it for, you'll quickly discover that connecting your customers' specific purchases is made simpler by Stripe processing. Stripe makes it easier for you to navigate through the necessary selections and connect to Stripe procedures, even if they haven't yet featured the items that your website will need to rely on. Additionally, you can use Refersion's Stripe connection to ascertain which products you must thoroughly comprehend.

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